Account
You, across everything. Profile, security, notifications, referrals.
Workspace
The team and its shared setup. General, people, labels.
Personal brand
One brand’s own setup. General, access, social accounts.

Which is which
The question to ask is who does this affect?
Two that catch people out: Labels are workspace-level, so a label you create is
available to everyone. Social accounts are brand-level, because a LinkedIn account
belongs to a brand rather than to the workspace.
Account
Workspace
Alongside those sits MCP, which is workspace-scoped but has its own section —
see the MCP connector.
Personal brand
Related
Workspaces and brands
How the two layers relate.
Invite your team
Adding people and setting what they can reach.