> ## Documentation Index
> Fetch the complete documentation index at: https://docs.depost.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Workspaces and brands

> Two layers: the team you work with, and the identities you publish as.

Depost AI separates the **workspace** from the **brands** inside it. Worth understanding
before you invite anyone, because getting it wrong is tedious to undo.

<CardGroup cols={2}>
  <Card title="Workspace" icon="building">
    The team. Holds people, billing, labels, and shared library material.
  </Card>

  <Card title="Brand" icon="megaphone">
    An identity you publish as. Holds its own voice, LinkedIn account, content and analytics.
  </Card>
</CardGroup>

One workspace can hold many brands. That's the arrangement most people want.

## Which layer holds what

The question to ask is *who or what does this belong to?*

| Belongs to the workspace             | Belongs to a brand              |
| ------------------------------------ | ------------------------------- |
| People and their roles               | Brand voice                     |
| Billing                              | The connected LinkedIn account  |
| Labels                               | Posts, ideas and analytics      |
| The invite link and verified domains | AI response language            |
| Shared library material              | Brand-specific library material |

Two that surprise people: **labels are workspace-wide**, so one you create shows on every
brand. **Social accounts are per brand**, because an account publishes as one identity.

## Switching

The switcher at the top of the sidebar changes which brand you're working in. Content is
scoped to whatever is selected — so a post created in the wrong brand is created in the
wrong brand.

<Warning>
  Check the switcher before a run of work, and check it in the browser extension separately.
  They're set independently, and a bookmark saved against the wrong brand has to be moved by
  hand.
</Warning>

## Adding a brand

From the brand switcher, choose **Add personal brand**.

<Frame>
  <img src="https://statics.depost.ai/docs/workspace/add-brand.png?v=2" alt="The Add personal brand dialog asking for a first name and last name, with the assigned user shown below and a Create brand button" />
</Frame>

It asks for a **first and last name** — a brand is a person's identity, so that's what it's
named after — and which workspace member it's **assigned** to.

Then it walks the same setup the account itself went through: connect that person's LinkedIn
profile, read their history, build a strategy from it, confirm it. So a second brand isn't a
blank slate. It arrives knowing its own audience and its own voice, and it doesn't inherit
either from the first. See [set up your account](/started/set-up), which is the same
sequence.

<Tip>
  That's why agency work holds up. Each client brand goes through its own analysis, so
  "sounds like the client" isn't something you configure afterwards — it's how the brand
  starts.
</Tip>

## When you need more than one workspace

Usually you don't. Several brands in one workspace is easier to run and to report across.

Use a second workspace only when **billing or team membership genuinely need separating** —
a client paying their own subscription, or a team that must not see each other's work at
all. Everything else is better solved with brand access, which lets someone hold one brand
and see none of the others.

## Related

<CardGroup cols={2}>
  <Card title="Invite your team" icon="users" href="/workspace/people">
    Roles, and granting access per brand.
  </Card>

  <Card title="Running client work" icon="briefcase" href="/workflows/agency">
    One brand per client, in practice.
  </Card>

  <Card title="Brand settings" icon="megaphone" href="/settings/brand">
    A brand's own configuration.
  </Card>

  <Card title="Workspace settings" icon="building" href="/settings/workspace">
    Name, timezone, invite link, domains.
  </Card>
</CardGroup>
