> ## Documentation Index
> Fetch the complete documentation index at: https://docs.depost.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Analytics

> Followers, engagement, posting cadence, and which posts actually worked.

Analytics covers your LinkedIn performance — what's growing, what isn't, and which posts
carried it.

<Frame>
  <img src="https://statics.depost.ai/docs/analytics/overview-dashboard.png?v=2" alt="The analytics dashboard showing posts, followers and engagement rate, a weekly posting cadence band, and top performing posts" />
</Frame>

The header shows when data was **last synced**. Numbers reflect that moment, not this one,
so a post published minutes ago won't appear yet.

## Choosing a period

**7 days · 30 days · 3 months · 6 months · 1 year**, with more behind the **…** menu.
**Auto** controls how points are grouped in the charts.

Shorter periods are noisier. A single strong post moves a 7-day engagement rate a long way,
which is why a bad week and a good week can both be misleading. For judging direction, use
3 months.

## The headline numbers

| Metric              | What to read from it                        |
| ------------------- | ------------------------------------------- |
| **Posts**           | How much you published, with a per-day rate |
| **Followers**       | Total and the change over the period        |
| **Engagement rate** | Interactions relative to reach              |

Each shows a delta against the previous period, and a sparkline for the shape. The shape
matters more than the number — steady beats spiky.

## Posting cadence

**Weekly Posts** shows your average, placed on a band:

<CardGroup cols={3}>
  <Card title="Brand Builder" icon="seedling">
    Lower cadence. Presence rather than volume.
  </Card>

  <Card title="Audience Architect" icon="users">
    A middle rhythm — consistent without dominating anyone's feed.
  </Card>

  <Card title="Growth Operator" icon="rocket">
    High cadence, aimed at reach.
  </Card>
</CardGroup>

The band is a description, not a target. Moving up it only helps if the extra posts are as
good as the ones you already publish — cadence multiplies quality in both directions.

## Top performers

Your strongest posts for the period, each with impressions, reactions, comments, and
engagement rate. **View all** opens the full list.

This is the most directly useful panel on the screen, because it tells you what to do more
of. Take it into chat and ask *why* those worked — see
[analyze your content](/chat/analyze).

## Growth metrics

Charts for impressions and related measures over the period, so you can see trend rather
than a single figure.

## Exporting

**Export CSV** takes the data out for a report or a client update.

<Tip>
  Judge direction over three months, not seven days. A single strong post moves a weekly
  engagement rate far enough to make a good week and a bad one both misleading.
</Tip>

## Related

<CardGroup cols={2}>
  <Card title="Analyze your content" icon="chart-line" href="/chat/analyze">
    Ask chat what these numbers mean and what to do about them.
  </Card>

  <Card title="Find what's trending" icon="flame" href="/chat/trends">
    Benchmark yourself against what works elsewhere.
  </Card>

  <Card title="Posts" icon="list" href="/posts/overview">
    The posts behind the numbers.
  </Card>

  <Card title="Calendar" icon="calendar" href="/calendar/overview">
    Where cadence is actually set.
  </Card>
</CardGroup>
